Brightly Circle of Excellence

This client came to us from an existing partnership was have with Siemens to create an event campaign for their partnered company, Brightly. This Circle of Excellence program was to celebrate employees that had acheived an outstanding performance in their 2023 fiscal year, with a trip to Riviera Maya.

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The client wanted to lean into the mexican culture and mesh that with the fun and bright corporate color palette that Brightly has. This felt like a natural pairing when I designed the "papel picado" or mexican garland into the logo for the trip. I took inspiration from both the destination and the Brightly branding itself to create the beautiful and vibrant campaign below.